AMP Vs. Responsive Web Design

It’s been an year since Google initiated the Accelerated Mobile Pages (AMP) where a wide range of optimization techniques have been used to speed up page loading time on mobiles. Another great technique that Google had initiated was responsive web design, which has helped websites to fit any and every screen size with ease. Both AMP and responsive web design make use of the same programming languages like HTML, JavaScript and CSS to develop a mobile page, but there is a lot that makes both of them different. In order to create websites that load faster on every screen size so that users can have an ultimate experience on your site, it is important for you to know which techniques to opt for while developing your site. So, is it AMP or responsive web design for you? Decide for yourself after reading this blog.

Accelerated Mobile Pages Vs Responsive Web Design

Accelerated Mobile Pages

AMP provides quick loading content for every kind of mobile phone. Thus, if you are using AMP, you are able to provide content to users with a lightning fast speed on their mobiles, along with securing the revenue that comes from ads. AMP is a powerful version of HTML and is developed from the ground up to quickly offer Web pages on mobile phones to function effectively with any existing website. Moreover, AMP is an open source platforms and supports a wide variety of networks, which helps users use it without any problem. Some of the most important media houses like New York Times, The Guardian and Vox Media are using AMP to offer highly important content to users with lightning fast speed. This shows how important and efficient AMP is. Just like these big names, it is possible for you too to easily implement the AMP technology to develop AMP pages for your website. You can get in touch with a professional Web designing company in Bangalore to have the task done easily and proficiently for you.

Responsive Web Design

Responsive web design also works effectively on mobile phones, just like AMP, but both of them are used for fulfilling different goals and purposes. Responsive web design involves a highly fundamental way of planning and designing a website that can be accessed effectively by users on different devices like desktops, laptops, tablets and smartphones. However, this kind of design does not deliver content to users with an incredible speed like AMP; it only helps Web pages load faster by adjusting the page’s size according to the size of the screen of the device on which the page is being viewed.


In case of responsive website design, you need to re-design the entire website, while for AMP implementation, nothing of that sort is required. Responsive web design helps in building quality websites for multiple devices, while AMP enhances user experience by delivering content at a great speed. So, what’s your pick? Whatever you may opt for, don’t forget to hire a professional Web designing company in Bangalore.