While designing a website, you need to strike the perfect balance between your design and those elements that will lead your visitors to convert. This requires you to pay absolute attention to every detail throughout the entire website redesign process. So, here is a website redesign checklist that can help you track your progress. But, before we start off with your website redesign principles, it is important to first identify your goals. Without a specified goal, you won’t be able to know what you are to accomplish with your website redesign. And, to set your goals, there are multiple things you need to ponder over like your CTAs, bounce rate, on-page time, A/B testing, etc. Once you have analyzed where you are falling short, and what you wish to achieve, you can now get started with your redesigning process to gain more conversions.