Archives for March 2016

What All Does Google Analytics 360 Suite Have To Offer?

Google has unwrapped a suite of products for large enterprises that aims at bringing simplicity and ease to the arduous work of collective marketing and advertising data across infinite number of channels. Named as ‘Google Analytics 360 Suite’, the package is a mix of new and rebuilt solutions to help enterprises get a complete view of their customers’ journey and a more personalized customer centric way of marketing. Google states that this suite integrates with many third-party data providers and platforms. It consists of six products that can be used individually or together, and can also integrate with Google AdWords and DoubleClick. Here is a detailed description of what the 360 Suite has to offer.

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